Roland DGA announces availability of new white paper for personalisation business

Wide-format imaging leader Roland DGA has announced the availability of its new white paper – ‘Turning Your Craft Into Cash: Ideas for Home-Based Businesses.’ This free, informative white paper provides details on what it takes to start a product personalisation business or grow an existing business by adding personalisation to the mix, including examples of unique applications, the equipment needed, workflow advice from Roland experts, tips for maximising profits, and more. The comprehensive guide is designed to serve as a roadmap for starting or growing a profitable personalisation business with minimal investment around a compact Roland device such as a BT-12 direct-to-garment printer, BN-20 printer/cutter, LEF direct-to-object UV printer, or GS-24 digital cutter.

According to a source from Roland DGA, it is stated that there has been continuous significant consumer demand for personalized products – uniquely decorated items ranging from T-shirts and gift-ware to ceramics and cell phone covers – that reflect individual tastes and styles. With the ongoing COVID-19 situation, more people are shopping online than ever before as well as looking for opportunities to start or grow a business from home. That makes this a perfect time to get into the personalisation business and sell custom products online.