Roland DG introduces Cotodesign software for in-store retail experience

Roland DG has announced the introduction of Cotodesign, an innovative design and print management software package, which allows retailers to offer customers a unique in-store experience with the possibility to personalise a wide range of products. The software is compatible with more Roland DG devices than ever before. Cotodesign offers an intuitive customer-facing interface for on-demand product personalisation, even in small retail environments such as kiosks and department store concessions, or at pop-ups and events. Tailored to their brand, product range and market segment, retailers can differentiate themselves from their competitors by providing consumers with a positive interactive shopping experience.

By connecting to the store’s wi-fi network they can upload their own photos or images from their mobile devices to create a truly unique item. Cotodesign is compatible with an extended range of benchtop and desktop devices from Roland, which includes VersaUV LEF series of UV-LED inkjet printers, VersaSTUDIO BT-12 direct-to-garment printer for the on-demand decoration of cotton T-shirts and accessories, VersaSTUDIO BN-20 printer/cutter, designed for stickers, labels, heat transfers for apparel and more; the DGSHAPE LD-80 laser decorator, for luxury foil decoration; the METAZA MPX-95 metal engraving machine and compact CAMM-1 GS-24 vinyl cutter.