Mall developer Phoenix Mills, has opened Phoenix Citadel, a 10 lakh sq ft mall at Indore in Madhya Pradesh with an investment of Rs 800 cr. The new facility is spread over 19 acres of land and it is the largest in central India as per a source from the company. The mall has 300 shops that are expected to transact business worth Rs 1000 cr by next year. It has 16 anchor stores including Marks & Spencer and H&M. Voila! Signage companies must roll up their sleeves as the opening of Phoenix Citadel is a new business opportunity for the signage companies engaging in projects involving in-store branding, displays and such applications.