ISA ties up with The Wrap Institute

A new opportunity unwrapped for the wrap community as there will be more events and education because of a deepening alliance between the International Sign Association (ISA) and The Wrap Institute. In addition, the broader sign and graphics industry will have chances to connect and partner with wrap companies. These opportunities come as ISA takes a minority ownership interest in TWI, the two organizations announced at an event during ISA International Sign Expo. The announcement was made in ISA International Sign Expo’s The Wrap Experience, where ISA and TWI have collaborated since 2018 on training programmes and exhibits for wrap professionals.

As the relationship between ISA and TWI expanded, the organisations launched The Wrap Summit in the early 2024, which brought wrap professionals together for networking. The wrap segment brings additional skills to the overall sign and graphics industry, according to a source. It states that with the growth of vinyl applications, whether on vehicles or walls, this relationship between ISA and TWI will help all facets of the sign and graphics industry grow. The wrap community has not really had a home until now, but the ISA and TWI collaboration is a perfect place to help the wrap community with more education, training, networking and events.