Ayouthveda forays into offline retail, opens first store in Delhi

Ayurvedic personal care brand Ayouthveda has recently launched its first flagship store in Delhi. Located at the Pacific Mall in Pitampura in the capital city, the store was inaugurated by Actress Hina Khan. The company has in recent times emerged as one of India’s fastest growing Ayurvedic personal care brands. A sub-venture of the Aimil Pharmaceuticals, Ayouthveda was instituted in 2020 during the pandemic. Since its inception, the Ayurvedic personal care brand has witnessed an upward growth trajectory even amidst the turbulence. Gradual expansion taking place in the retail domain with the opening of brick-and-mortar stores of leading companies like Ayouthveda is a new business opportunity for the signage companies whose activities involve in in-store branding and graphic projects.