Virtu RR50 chosen for eminent design award

The versatile roll-to-roll printer from Swiss wide-format digital ink-jet manufacturer Polytype has been selected by the International Forum’s (iF) Product Design Awards 2011 as a winner in the Industry and Skilled Trades category. Assessed rigorously against criteria incorporating design quality, workmanship, eco-friendliness, safety and brand value, this accolade provides international, interdisciplinary recognition of the Virtu brand’s, and Polytype’s, trailblazing contribution to innovation in printing technology development.

Virtu RR50 from Polytype receives the iF Seal of Design Excellence, which is valid for its entire product life cycle. iF Product Design Award was inaugurated in 1956 to honour exceptional achievement in design, and received 2,756 entries this year in fields which include architecture, household or professional equipment, lighting and AV.