FESPA hosts first virtual summit focusing on motivation & strategies

FESPA hosted its first virtual Global Summit on January 20 – 21, 2021, welcoming over 165 delegates from 36 countries. The Global Summit, an exclusive event funded by FESPA’s Profit for Purpose Programme, invited some of the world’s leading printers to connect, learn and debate about the future of the specialty print industry. The two-day summit, hosted by Pedro Jacques de Sousa, International Executive Director at Digital Graphics Group International, was a participative and interactive event featuring a comprehensive programme of presentations. To inspire the speciality print community to build stronger, more innovative businesses, FESPA was joined by print visionaries and marketing experts to discuss the key trends driving the industry forward.

Paddy Moran, owner of Neuro Coach Ireland opened the event, speaking about how, at a time when human connection has been minimised, it’s essential to motivate, engage and communicate with employees. Anna Gapinska, owner of Think Customer and Tom Hawkins, Global Managing Director at GLIMMA then addressed evolving customer needs and why companies should approach business with a customer-first strategy. FESPA’s Textile Ambassador, Debbie McKeegan was joined by Ross Haxton, Creative Brand Consultant at G Creativeand Annette Taylor-Anderson, Creative Director at ATA Designs to discuss the décor market and the growth opportunities it presents.