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Online lingerie company Zivame to set up physical stores

Zivame, an online lingerie store, has set plan to open 60 offline stores in metros and Tier I cities in India.The online retailer looks to further strengthen its omni-channel play in the growing segment. The company is poised to hit over 75 percent growth for the next few years. It has more than 40 retail stores in tier I markets and planning to take the
number to 100 over the next 18 months. Deepening of Zivame’s offline retail presence in the new markets is a new business opportunity for the signage companies whose activities involve in in-store branding, signage and graphic projects.

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