Libas, a second-generation brand with a rich history in various businesses, initially thrived with an offline store and successful export ventures. However, around 2012, the business faced challenges and began to decline. In 2014, a significant turning point occurred when Sidhant Keshwani joined the company and spearheaded a complete reimagining of the brand. Over the past two years, the company has successfully established 15 stores and expanded its presence to 500-600 shop-in-shops across India, planning partnering with prominent retail chains like Lifestyle, Shopper Stop, and Reliance. This is indeed a big business opportunity for signage companies engaging in in-store graphics, designs and related tasks.
