Kalyan Jewellers plans to invest over Rs 500 crore this year to expand its geographic footprint by opening 15 new showrooms.The company gradually expanded its footprint in the Northern and Eastern regions of the country last year. The company said it is also looking to augment its reach with investment in digital foray and re-launch of its purchase advance scheme, compliant with the prevailing regulations. Kalyan Jewellers, which operates over 100 stores, will also launch new sub brands in gold, diamond and precious jewellery to cater new segments of customers, the company added. And the plan in the pipeline for the company is to roll out 15 new stores in the year 2017, which is indeed an added business advantage for the signage companies dealing in in-shop designs, branding and such activities.
