Located in Emerald Mall in Lucknow, H&M India opens its second store in the city. The newly unveiled store is spread over 1160 sq m and is offering the Swedish brand’s collection for women, men and kids. HM India opened its first Lucknow store in Phoenix Palassio Mall in 2020. The new store opening is complemented with collaboration collections such as SMILEY X H&M, Netflix Stranger Things X H&M along with everyday essentials. Such vibrancy in the retail domain with the emergence of new flagship stores of leading brands will be a new business opportunity for the signage companies engaging in in-store graphics, designs and such applications.
