UK-based signage and advertising specialist Dragon Signs has recently used Drytac’s Polar Smooth 150 Air R matte white polymeric film to produce a series of eye-catching, digitally printed hoardings for leading fashion retailer AllSaints. A diversified business, Dragon Signs originated in Cardiff but now provides design, fabrication, and installation services for a wide range of signage solutions, including illuminated signs, wayfinding systems, and vehicle wraps across the UK. Its Dragon Digital division also offers specialist expertise in digital display projects. For this project, Dragon Signs was commissioned by RSK Consultancy – a specialist construction company focused on shopfitting, office refurbishments, and interior design – to create digitally printed vinyl graphics for several AllSaints retail locations across the UK.
Founded in London in 1994, AllSaints now operates more than 280 stores worldwide. Facing a demanding deadline, Dragon Signs chose Drytac’s Polar Smooth 150 Air R – a 6 mil (150µ) phthalate-free, self-adhesive matte white PVC film designed for easy installation. Its thicker profile, combined with bubble-free removable adhesive technology, made it easier to handle and apply with precision. Ideal for decals, wraps, murals, and window or wall hoarding graphics, it proved to be the optimal solution for achieving a clean, efficient installation under time constraints.
