X-Rite colour measurement & workflow innovations for all

X-Rite Inc., a global leader in color science and technology, is all set to showcase its latest colour measurement, colour specification, and quality control technology for the print, packaging, and labeling industries at PRINTING United Expo 2024, which is going to take place from September 10-12 in Las Vegas. Trade visitors to the show are privileged to learn how connected X-Rite solutions streamline the design, prepress, formulation, and production workflow to save time, reduce material and operational costs, and deliver unmatched print quality every time.

At its booth, X-Rite will demonstrate its comprehensive portfolio of colour measurement solutions to help print businesses achieve consistent and accurate colour across a range of print applications and substrates. Whether for commercial printing, packaging, large-format, or textiles, X-Rite technology simplifies the communication, formulation, measurement, and production of color for a more efficient and sustainable print process. In addition to highlighting the eXact 2, ColorCert Suite, and PantoneLIVE, X-Rite will also showcase IntelliTrax2 Pro—a premier press side scanning solution that empowers mid- to large-size commercial and folding carton printers to create an end-to-end connected pressroom workflow.