OYO-owned Weddingz.in has geared up to set up 200 stores over the next 12 months in 30 cities, which include Delhi, Mumbai and Lucknow. While the company already offers solutions in over 30 cities through the online route, setting up of physical stores will help them reach out to customers who may not be tech-savvy, or those who are looking at a physical store experience as they undertake preparation for weddings. Vibrancy in the retail sector with gradual emergence of physical stores is an added business opportunity for the signage companies dealing in in-store projects.
