Iconic Swiss brand Victorinox has opened a new shop-in-shop outlet in Kochi. The outlet is located at Forum Mall in Maradu, Kochi. This expansion signifies the company’s commitment to growing its footprint in India, following the successful launch of its flagship store at Mumbai’s Palladium Shopping Mall in May last year. The new Victorinox offers a blend of retail, dining, and entertainment. Opening of such flagship outlet of Victorinox is an added business opportunity for the signage companies engaging in in-store branding, graphics and related tasks.