American speciality retailer Victoria’s Secret has opened new stores in Gurugram (Delhi-NCR) and Mumbai. The new stores are opened at Ambience Mall, Gurugram, and Phoenix Marketcity, Kurla, Mumbai. The brand is introducing the ‘Store of the Future’ concept to deliver an engaging shopping experience. Both the new stores carry the full range of Victoria’s Secret beauty products and accessories, featuring the newly launched Bare Rose collection. Opening of such high-end stores is a new business opportunity for the signage companies engaging in turnkey in-store graphic and signage projects.
