Titan Company is eyeing tier-II cities for opening its showrooms and expanding its market share in watches, jewellery and eyewear products. After inaugurating the first integrated showroom of Titan in Vishakhapatnam to sell all brands under one roof, the company announces that they had shaped the retail fabric of the country. Around 200 stores would be opened in the country during the current financial year and several of them would be in Andhra Pradesh. Titan has been selling 14 million watches per annum, Sonata being the largest-selling brand and the company’s store expansion plan will give signage companies a new business opportunity for in-shop branding and designing projects.
