SuperBottoms, India’s leading D2C brand for eco-friendly baby-care products that recently raised $ 3 million, announces its foray into the offline retail business. Founded in 2016 by Pallavi Utagi, SuperBottoms has grown 2X YOY in the last 4 years. The brand has opened its first physical kiosk in Mumbai at Rcity Mall Ghatkopar with the objective of building brand distribution as well as visibility. The kiosks display and sell products across its major categories – UNO cloth diapers, Dry Feel Langot, and Potty Training Pants. SuperBottoms’ move towards physical store expansion is a fresh business opportunity for the signage companies engaging in in-store graphics, designs and such applications.
