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Shoppers Stop plans for 8 more Hypercity outlets by next fiscal

Shoppers Stop has increased its stake in Hypercity from 19 percent to 51 percent recently to squeeze maximum from consumers, whose spending on food items is around 65 percent. Now that the company has acquired a majority stake in Hypercity, its main aim will be its expansion and making it profitable. The retail chain conglomerate expects a break-even for Hypercity at the company level in FY 2012. Now, the Rs 1,500 crore lifestyle retailer now plans to focus on its food and grocery segment by opening eight more Hypercity outlets by next fiscal. The expansion plan of Shopper’s Stop in turn will bring in a new business opportunity for signage companies, particularly those engaged in in-store signage and displays.


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