Ritu Wears to go pan-India expansion

Delhi-based lifestyle fashion brand Ritu Wears announces that it will invest around Rs 230 crore over the next four years as part of its plan to expand pan-India by opening 33 large-format stores. The company is going aggressive with home category portfolio, and will focus more on the toys and books segment in its outlets. Beyond North India, their sight is set on other regions, such as Indore, Jaipur and Bhopal. In this big way expansion, opportunity will also be for signage sector benefiting largely signage suppliers and in-store media companies.