RIM plans for big retail expansion

Pacing along the huge business opportunities surging in Indian market, the BlackBerry maker RIM is aggressively working on its retail strategy in India. According to a latest update, RIM is planning to strengthen its presence across the country. Currently, RIM has more than 5000 retail outlets including 70 BlackBerry Exclusive Stores (BES) in India. With company’s new retail strategy, RIM wants to increase the number of BES stores to 100 by the end of March 2013. Besides opening new Blackberry exclusive stores, the company is also seeking to increase its experience zones to 675 from the current 600 in the same period. Also, the company is thinking to add 250 more BlackBerry support centers to assist consumers across India by this year-end, reliable insider informed. Such expansion plan of RIM is a peerless business opportunity for the signage companies dealing in in-shop displays, designs and other related activities.