Haircare brand Redken has finally made its highly anticipated debut in India, bringing the power of science and the expertise of its hairdressers to empower everyone to express themselves and make a statement with their hair. At its core, Redken is known for delivering powerful hair transformations with its unique pH-balanced formulas that preserve hair health. With an extensive range of products covering color, care, and styling, Redken has your back for every hair need. For the young, globally-connected, trendsetting, and diverse consumer, Redken brings the unique energy of its hometown, New York City. Redken’s retail debut plan in India is an added business opportunity for the signage companies engaging in in-store graphics, designs, and related tasks.