Original Wraps brings on-demand vehicle customisation

Original Wraps Inc launches its vehicle graphics personalization technology providing on-demand vehicle customization programme. The company’s  proprietary personalisation technology enables OEMs to offer personalised vinyl graphic solutions, with no up-front costs associated with adding the programme. Printed on professional automotive grade 3M Scotchprint On-Demand vinyl and laminated for protection and fade prevention, the Original Wraps products enable dealers to offer customers a way to truly personalise the look of their cars, while not having the inventory, tooling and risk associated with traditional customisation products.

Implementing the on-demand customisation services for dealers at point of sale, Original Wraps handles all manufacturing, warranties and shipping. With Original Wraps technology, OEMs are now able to offer complete on-demand vehicle personalization, without all of the up-front infrastructure costs.