Nike opens first ‘Rise’ flagship store in Chennai

Nike has launched its first flagship Nike Rise concept store in Chennai, said source from the company. Located at Phoenix Marketcity in the city the store is the first-of-its-kind store in the state. This will be the first and only exclusive store with Air Jordan collection in the state. Nike Rise stores offer online-to-offline (O2O) services such as digital returns and the athletic retailer made debut of the concept of Nike Rise with a 15,000 sq ft store in Guangzhou, China in July 2020. Well, Nike’s strategic retail expansion move is an added business opportunity for the signage companies whose activities involve in in-store graphics, designs and such projects.