MSI extends retail reach in India

Micro Star International (MSI) has announced that they will further enhance their retail reach to make their range of consumer notebooks easily available to a wider customer base.  In a customer-friendly move, the company has tied up with popular large-format retail chains including Croma, Reliance Digital and Big Bazaar across several cities. MSI had initiated their LFR programme on a pilot basis with 30 Croma stores across major metros. This arrangement is now expanding to more than 43 stores across 10 cities including Delhi, Mumbai, Cochin, Ahmedabad, Chennai, Bangalore, Hyderabad, Gurgaon, Ghaziabad and Rajkot. MSI’s presence in large-format retail stores across the country will create a new room where in-store media companies ans sign suppliers can find new business.