Chinese mobile device maker, Gionee, announces a pan-India partnership with large format retail chains Spice, The Mobile Store, Mobiliti World, Jumbo Electronics, Croma Retail and Planet M. Currently, Gionee sells its products through its exclusive brand stores, shop-in-shops and the company’s e-store. In this move, the company intends to open 250 brand stores in India in the next one year. The company claims to have 800 service centers and aims to reach the 1,000 mark by end of this year. Such mega expansion move of the company will bring in a fresh business opportunity for the signage companies dealing in in-shop designs, branding, graphics, and related activities.
