Kornit introduces new Atlas MAX Poly for printing on polyester

As the industry emerges from a post-pandemic environment in which athletic and leisurewear became mainstream, there is increasing demand for apparel combining polyester and poly-blends with vivid designs across a range of colours,” said a press release from Kornit. The statement adds that the company’s newly released Atlas MAX Poly can transform the multi-billion-dollar professional and recreational sports apparel and teamwear markets and others, limited today by limitations in mass customisation of polyester.

According to a release from Kornit, Atlas MAX Poly is a game-changer. With this machine, there is new opportunity for innovative fashion on polyester, one of the fastest-growing textile verticals. For the first time, recreational sportswear, promotional, and sports brands can embrace vibrant and colourful design with Kornit’s proven MAX technology – setting superior quality standards for on-demand production previously not possible.