India Coffee House, located on Ambedkar Road in New Delhi, was inaugurated by Shri. Rajesh Agrawal, IAS, Additional Secretary DOC, Ministry of Commerce, Government of India in the presence of Neeraj Gaba, Director, Plantation, DoC, Ministry of Commerce & Industry, Dr KG Jagadeesha, IAS, CEO and Secretary, Coffee Board, Government of India, NN Narendra, IOFS, Director of Finance, Coffee Board, Government of India and Dr. M Senthil Kumar, Director of Research, Coffee Board, Government of India. The brand got renovated at a cost of around Rs. 22 lakhs and the décor and interiors of India Coffee House has been revamped in such a way that it keeps the legacy of the 50-year-old iconic coffee house while making a subtle yet strong connection with the youth. This is the new business opportunity for the signage companies engaging in in-store graphics, designs and such applications.
