Designed for small & medium-sized print service providers (PSPs), HP India has announced the launch of the latest HP Latex 730 and 830 series printers. These new latex printers can boost productivity, streamline operations, and consistently deliver high-quality, high-value output. With sustainability at the core of their design, HP Latex 730 and 830 address the evolving demands of PSPs in India, empowering them to grow their business while reducing environmental impact. Vitesh Sharma, Country Head – India, Bangladesh, Sri Lanka for Large Format Printing Business, HP said, “Our new HP Latex 730 and 830 are built to simplify operations and help businesses scale efficiently. To bring this experience closer to our PSPs, we have also launched a dedicated Demo Centre in Mumbai, where they can get hands-on with the Latex 730 and explore its capabilities in real-time. It’s all part of our ongoing effort to drive innovation, support growth, and help them stay ahead of the curve.”
The new Demo Center in Mumbai is open to PSPs, media vendors, creative agencies, and partners who can explore and test advanced printing solutions. It also serves as a hub for training and experimentation, empowering PSPs with the latest possibilities. Raghu Ram, Senior VP, Endpoint Solutions Group, Redington Limited, said, “The new Demo Center in Mumbai is a testament to our shared vision of customer-centric innovation and capability building.” With the new colour pipeline, HP Pixel Control, the latest generation of inks, and printhead architecture, these new advanced HP Latex 730 and 830 printers deliver elevated print quality with maximum consistency. This technology enables smoother transitions and accurate colour reproduction even at lower pass modes.