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HP and Scuderia Ferrari fuse technology and design for Miami Grand Prix

HP and Scuderia Ferrari have unfolded a special co-designed livery, ahead of the Miami Grand Prix, marking the first year of their title partnership. Unveiled this afternoon in downtown Miami by the Scuderia Ferrari HP drivers and Team Principal, Fred Vasseur, the cutting-edge livery is a result of deep collaboration between the two companies, pushing the boundaries of visual design and performance. The livery combines the Ferrari red with HP’s signature white and electric blue, applied using new, co-engineered technologies that will pave the way for even more striking designs in the future.

As part of a series of ongoing joint projects between HP and Scuderia Ferrari engineers, the Miami livery development stands out as a clear example of innovation in action. Engineering teams from both Ferrari in Maranello and HP in Barcelona worked hand in hand and experimented with technologies and materials to achieve the final result. Innovative techniques were used to produce the film that covers part of the SF-25. These represent a significant step forward over the technology used last year, creating a car wrap that is up to 14 percent lighter and up to 17 percent thinner, with increased thermal resistance1. The film is PVC-free, fully recyclable and applied using HP’s latest generation of latex technology.

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