Global Graphics Software has rebranded to Hybrid Software Helix. The new name reflects the company’s evolution into a trusted provider of embedded, intelligent software components at the heart of industrial print systems. It also signals its commitment to ongoing innovation, its deep-rooted connection to Cambridge, and its role in shaping the future of digital print. The Helix name was chosen as a metaphor for the role the company’s technology plays inside OEM print systems. Just as DNA encodes the intelligence of life, Hybrid Software Helix provides the embedded intelligence that powers industrial print systems.
Next year the company will celebrate its 40th anniversary. Its roots go back to Cambridge and a research project that resulted in the Harlequin RIP®, a technology that is still widely used in the printing industry today. The majority of its R&D team is still based near this iconic university city. Since joining Hybrid Software Group in 2021, the company has benefited from being part of the only organisation in the industry that owns 100 percent of its intellectual property and serves both OEMs and end users with software products that create high-quality printed graphics at very high speeds. This independence from press manufacturers allows Hybrid Software Helix to innovate freely and tailor its technologies to each OEM’s unique roadmap.
