Gini & Jony plans for mega expansion

Kidswear brand Gini & Jony plans to rise up to Rs 125 crore through an Initial Public Offer (IPO) this year. It would fuel the company’s expansion of retail network besides setting up a third manufacturing unit in the country. With the market for kids apparel in India growing at 40 percent year-on-year, the company expects an impressive growth this year. Gini & Jony also proposes to open 110 Exclusive Brand Outlets (EBOs) and 32 flagship stores by the end of fiscal year 2011. At present, the company has 12 flagship stores and 250 EBOs. Voila! The expansion is a new opportunity for signage players like in-store media companies as well as signage/printer providers.