Chennai-based FitnessOne, which manages a chain of fitness centres, is planning to open 20 centres in Hyderabad by the end of 2012. Hyderabad has the potential for 20 centres and another 20 outside the city in Andhra Pradesh. In the recent past, the company opened four all-women fitness studios called Pink, and two Propel stores selling fitness equipment ranging from Rs 300 to Rs 3 lakh in Hyderabad. FitenessOne centers will be the opportunities where in-store signage companies could embark upon to tap new business.
