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Engraving great successes for printers…

Emmaus Mach, a company that delivers high-quality, high performance goods in the world market has won the trust of numerous industry professionals since establishment. Reni Emmanuel, managing director and Suresh Meditiya, technical director of Emmaus Mach in conversation with S&G share their journey so far…so good.


Suresh Meditiya 
The company Emmaus Mach is a brainchild of Reni Emmanuel, who started his career as mechanist in Miller tool craft, Bangalore after completing his diploma in engineering. In his pursuit for success, he was supported well by Suresh, who has done B E Mechanical with post graduation in CAD/CAM. “I started my career as CNC router department head and then joined Reni and today I am technical director of the company and heading Mumbai branch. I have more than eight years of experience in CNC router machines,” said Suresh.

Reni, while mentioning about his entry into the signage industry added, “I have been working in the same field for twenty years. Hence, it was obvious that if I venture on my own I take up the same field to utilize my experience and talent.”


Reni Emmanuel 
“I have worked for four years in this field, so I decided to tie up with Reni and now for five years we have been together and doing well in signage and CNC router industry,” Suresh informed. So, how it was all planned, to which Reni shared, “My initial capital was of 7 lakh, which I invested from my own savings and borrowings from friends. Let me say it that in every business, every person starts company, buys a car after making profit. In my case, I had sold my car to start the company.”

The company is selling engravers, routers and laser machines under BRM brand name and its products are popularly known under the same name. “We have installed 36 machines in a year, covering all parts of India. Most of the installations made by us include engineering manufacturing, pattern making, mould making, wood carving and furniture companies, and also signage industry.”

Discussing more about company’s growth over the years and installation base Reni explained, “Since inception we have installed over 300 plus machines, including approximately around 50 CNC routers. In the beginning, we used to sell high end machines, however, the demand for low cost machines forced us to import and sell Chinese machines. But in these low cost ones, we are of the views that ‘Exiepeck – number one manufacturer of routers in China, recognized well, has better quality than others, so we are marketing the same in India.

The clientele for Emmaus Mach includes ISRO, Indian Army, Indian Navy, Larsen & Turbo, Mecon, Ukay Metal India Pvt Ltd, Furniture World, etc. As per Reni Indian market is quite good as of now, which is growing further. “Most of our customers are associated with us for long. Installing second or third machines at their facilities is a testimony of our devoted client servicing. Not only that, our clients even recommend our machines to others as well,” Reni proudly informed.

Presently, company has central marketing and administration office based out of Bangalore and have national sales network ably supported by a team of service engineers based in different locations across the country. “Any customer having complaint is attended promptly by our team. We have established branches at Mumbai, Madurai, Hyderabad, Mysore and Vijayawada,” Reni added.

The company has acquired advanced production technologies and techniques from overseas with a purpose to make highquality, high performance products in the competitive market. The main components used are the best one in the world market, such as: Japan Yaskawa servo system, Italy HSD spindle, Germany Becker vacuum pump, and Siemens electrical parts.

“With relentless pursuit of perfection and continuous innovation, we can enjoy the good future. We always stick to the principle of “Minimal Profits for Greater Turnover,” Reni said on a concluding note.

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