At the Food Court, drupa 2024 Gardens present modern materials and printing solutions which are running live. International partners from the printing industry are supporting the project with innovative materials and modern digital printing solutions. Out-of-home (OOH) and interior design options for the hospitality industry are becoming increasingly diverse. In addition to a variety of flexible and rigid substrates, there are a wide range of printing processes that can be used to transform outdoor and indoor spaces, as well as entire locations, in a short space of time – without having to make any structural changes. Catered by SV Business Catering, the participating companies present in drupa 2024’s central catering area the possibilities in visual communication and demonstrate how well their material and print applications perform as part of a holistic concept. From large-format digital printing to small scale applications, visitors to the Food Court drupa Gardens will experience best practice solutions in printing and finishing.
HP presents printed décor applications with Latex water-based ink which reduces the environmental impact significantly. Printing with the odourless technology on PVC free media gives an additional sustainable edge and a cozy and comfortable environment in interior and exterior hospitality areas. The brand shows solutions of direct printing on wood and on PVC free self-adhesive media. Likewise, Kornit, global leader of DTG direct-to-garment solutions, is represented in drupa 2024 Gardens with aprons for the service personnel, revealing the substantial, lucrative prospects that digital textiles offer to commercial printers. drupa 2024 Gardens is a joint project of drupa, Augustin Event Marketing, Forteam Kommunikation and SV Business Catering.