Japanese company Daiso is in talks with Mukesh Ambani controlled Reliance Retail to enter the Indian market. The company is planning a joint venture tie up with Reliance Retail for a shop-in-shop format across its various stores in the country. While the Japanese company has declared that the joint venture will flaunt their first Daiso shop-in-shop format is expected to come up in Gujarat. Foraying of the new high-end store into the Indian retail sector will be an added advantage in the business of the signage majors engaging in the in-store displays and signage.
