OOH

An international panel of speakers will be announced in coming months for the World Out of Home Organization Congress, which is scheduled to be held from June 7-9, 2023 at Lisbon, Portugal. The congress is an opportunity for the industry to…

Digital outdoor media company QMS is rolling out more examples of its ‘first-to-market’ 3DOOH product, featuring new animated advertising campaigns from Nike x JD Sports and betting by entertainment company Neds. Each campaign uses animated…

World Out of Home Organization (WOO) president Tom Goddard has announced that the global market is on a fast growth trajectory with digital OOH leading the charge. But static or ‘classic’ billboards still account for around 60 percent of…

oOh!media has signed an exclusive multi-year partnership with Rupert Murdoch’s News Corp (Australia) to deliver customised content for audiences across oOh!’s national digital Out of Home network. According to a media release from…

Global outdoor advertising leader JCDecaux announces that the first-half 2022 revenue was above expectations, thanks to strong growth in digital and a strong recovery in Street Furniture, which was back to pre-COVID revenue levels.…

The World Out of Home Organisation’s (WOO) first in-person APAC Forum is scheduled for October 12-14, 2022 in Kuala Lumpur, Malaysia. This follows WOO's first post-pandemic in-person Global Congress in Toronto and builds on the success of…

World Out of home Organization (WOO) has increased its global representation with eight new members. The new members are OOH media owners, namely, Red Tape Media in Pakistan and Impres in Bulgaria; from the technology sector, BLIMP,…

Digital signage is no longer the new service on the block. In fact, according to a recent market research by MarketsandMarkets, the digital signage sector is expected to grow from $20.8 billion in 2019 to $29.6 billion by 2024, at a…

The first quarter revenue of JCDecaux ended March 31, 2020 fell by 13.9 percent to €723.6m, compared to €840.0 million in Q1 2019. The street furniture’s organic revenue decline of -5.0 percent was entirely driven by lockdowns introduced…

Though the COVID-19 pandemic has hampered the works of OOH, market research report sees positive future of the industry in terms of growth. The OOH sector saw a good year in 2019. As coronavirus has been at the forefront of everyone’s mind…