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Canon rates drupa 2024 as most successful till date

Canon recognises drupa 2024 as its most successful to date in terms of customer engagement, investment and visitor interest. Despite visitor numbers being down on the last show in 2016, current and potential customers flocked to the company’s booth to find out how the latest printing solutions and support services from Canon and its technology partners could help to transform their businesses in a sustainable way. As a result, Canon significantly exceeded the number of sales leads it had hoped for and achieved sales revenue that far outstripped projections for the event. There was also great interest in and inspiration from Canon’s vision of print’s power to move.

Recognising also the growth opportunities offered by wide format printing, including in interior décor, wallpaper, packaging and fine art, Canon showed its full portfolio, with sales of the Arizona, Colorado and imagePROGRAF far surpassing expectations, as did sales of the new generation of colorWAVE and plotWAVE printers for CAD applications. Across the booth, visitors were able to see many of Canon’s key collaboration activities.

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