Blumerq plans for 270 new outlets at pan-India level

Leading men’s casual brand Blumerq is planning to open 270 new outlets all over India. This high end fashion brand has 314 retail points including exclusive outlets all across the country. In India, Menswear market is the fastest growing apparel segment which is estimated to grow by 11 percent to Rs 10,320 billion by 2020. The store expansion plan of the company will drive growth and allow them to reach a new set of young consumers and in the move, signage players are on the advantageous side as those whose activities involve in in-shop displays, designs and other related activities will get fresh business.