Magnifying its growth strategy, Bharti Retail has opened two medium-format stores of its ‘Easyday Market’ brand, taking the total to five. By opening two of medium-format hyper stores on a single day in NCR and Jaipur, the company wants to send a signal that the company is on track to become a billion dollar entity by 2015. Bharti Retail already operates three other Easyday Market stores in Patiala, Ludhiana and Jalandhar. The two new stores in Ghaziabad (NCR) and Jaipur have space areas of 50,000 sq ft and 35,000 sq ft respectively. It’s in fact a sunshine opportunity that Easyday Market stores have been offering new business opportunity to signage companies, such as in-store media majors and signage suppliers.