AV Birla Retail focuses on large-format hypermarkets

As the long innings of the world economic showdown recovers and spending of consumer improves, big retail chains like Aditya Birla Group’s More are charting fresh expansion plans focusing on large-format hypermarkets and private labels. The company plans to invest Rs 1500 crore in the next five years to open at least 100 stores every year with private labels accounting for almost 33 percent of the overall revenues. All those engaged in the in-store signage media could get ready to hit the new opportunity mushrooming up hugely in the retail sector.