American restaurant chain Applebee’s opens its first outlet in India at Bengaluru

American eatery Applebee’s, known for its chain of grill bars and pancake joints, has launched its first outlet in India at Bengaluru. The first outlet at Orion Mall in Rajajinagar in the city is spread across 3700 sq ft. The diner brand is bringing down its Californian chain to India through a franchisee format and such arrival of the international brands in the Indian retail arena is a big and vibrant business opportunity for the signage companies engaging in in-store branding, graphics and projects revolving around such applications.