German camera and optics brand Leica Camera AG is strengthening its retail presence in India through its second Leica Store in Mumbai. The store is located in Bandra West, one of the city’s established shopping and cultural districts, and marks a continued focus on physical retail as part of the brand’s India strategy. The new Bandra West outlet of Leica is designed as an experience-led retail space rather than a conventional electronics store. It caters to photographers, content creators, collectors, and design-focused consumers who engage closely with the brand’s products and heritage. Also, opening of the store is an added business opportunity for the signage companies engaging in turnkey in-store signage and display projects.
