Popeyes has opened its first airport outlet in India at Chhatrapati Shivaji Maharaj International Airport, Terminal 2, marking a new stage in the brand’s expansion in the country. The opening comes a few months after Popeyes entered the Mumbai market in August this year and it signals a move toward travel-led locations with high daily footfall. The new outlet is located at the Terminal 2 forecourt and is positioned to serve both domestic and international travellers. With this launch, Popeyes is extending its presence beyond high-street locations and shopping districts into airports, and it brings a fresh business opportunity for the signage companies whose activities involve in in-store branding, graphics, and such jobs.
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