Taping into the growing demand for men’s accessory, jewellery brand Voylla has launched an exclusive store for sub-brand ‘Dare’. The company has unveiled the ‘Dare by Voylla’ exclusive retail touch point in Lulu mall in Cochin. The further plan of the company is to add another at Mall of India in NCR soon. Just after a year of starting Dare by Voylla online, the company has made its presence felt in the market and their first offline store is doing great already. Founded in 2011, the company currently has 240 retail touch points, which include exclusive stores, shop-in-shops in large multi brand outlets and kiosks in India. Above all, Voylla’s forward looking store expansion plan is a big business opportunity for the signage companies whose activities involve in in-store projects.
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