Paul Plastic & Brass House : engraving your emotions

Designer laser engraved gifts are now available at just a click of the mouse, thanks to Paul Plastic & Brass House, which has launched its service online. The company offers customised laser engraved gifts, medals, trophies and shields.

Delhi based Paul Plastic &  Brass House is in its  fifth year of providing innovative concepts to their clients. For the first time in India, they have launched ‘personalised designer gifts’ service online. The company was one of the first to install a fully imported laser-engraving machine that engraves with the laser beam technology. Laser is an acronym for ‘light amplification by stimulated emission of radiation.’ Laser engraving is a non-contact process, which produces extremely intense rays of light/energy to engrave, wherein the beam is focused through a lens to a pinpoint sized spot. The focus of the beam is so intense that it vaporises the material surface.

“Our aim is to provide gifts with a personal touch. They reflect the emotions of our clients for someone they love. We faciliate and help their personal emotions to reach its desired destinations. Basically we play cupid in people’s life,” says Wadhwa Ajay of Paul Plastic – an imaginative brain behind the project.

Their website (www.paulindia.com) offers a unique way to choose and deliver personalised gifts to your near and dear ones in a simple three-step process. Just log on to their website and select a gift of your choice, starting economically from Rs 99. Type the name and message to be engraved on the product. You can also choose from various fonts available and can see your message position getting printed on the product. Alternatively, you can use templates provided at the site. Once you are satisfied with the message, click ok. Pay online through your credit card/cheque/draft. Then choose an outer box for your gift. These are also available in various shapes/sizes and can be engraved as well. Click ok to confirm and receive your order within a week’s time at your doorstep. In case of any queries, you can chat live on their website.

Having a marketing background, Ajay uses his skills for the benefit of his customers. Sometimes, he even gives gift items free of cost. He believes in customer satisfaction theory rather than simply earning money. For the promotion of his concept, he has been organising road shows and face-to-face interaction programme at fairs and festivals to have one-to-one interaction with common people.

Little wonder then that Paul Plastic & Brass House is one of the leading signage company, specialising in laser engraved products, serving all over India and abroad. Along with innovation and close proximity to customers, quality is one of the most important cornerstones of their business strategy, which they would like to maintain.

For more details contact: Wadhwa Ajay, Ph: 91 11 23522463 or email at: wadhwaajay@rediffmail.com

–Sunil Kumar