As part of its retail expansion, M&S is now looking at the fast emerging tier II & III cities and also plans to increase the products range with more local relevance. For M&S, India is a “strategic market”, where there is acceptance of international brands and has space to grow. After recent openings, M&S now has 76 stores across 32 cities and is expanding its presence. As part of its expansion drive, M&S has opened six stores in last few months. Signage companies with their expertise in in-store branding and graphic projects will gain a new business opportunity as big brands like M&S are opening new outlets in new geographies.
Apr 25, 2019 0According to McKinsey Fashionscope, India is increasingly becoming a focal point for fashionistas with more than 300 international brands expected to open stores in the next two years. A rapidly...
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