Livspace to invest huge to strengthen its physical store presence

Online home design firm Livspace (Home Interior Designs E-commerce Pvt Ltd) has geared up to invest Rs 25 cr in the next 12-18 months to strengthen its physical stores presence, a move that is likely to help the company expand its customer base and increase revenue. According to a source, Livspace, which currently operates 15 experience centres in Delhi, Bengaluru and Mumbai, aims to increase the count to at least 25 by 2018. The company aims at generating Rs4-6 crore in annual sales from each of these centres. The experience centres are essentially stores that showcase Livspace collections for bedrooms, living rooms, modular kitchens, floorings, false ceilings and wall solutions, among others. This store expansion plan of Livspace is indeed a fresh opportunity for signage players whose activities involve in in-shop displays, designs and such activities.