HP Scitex completes 100 installations in India – Positive Point, Gujarat gets the landmark installation

With the new HP Scitex digital printing solutions, HP has introduced innovative and more cost-effective branding options to ensure more visibility to one’s brand. The new HP Scitex XL1500 opens a clear path to super-printing success. It delivers a unique combination of high productivity and performance, cost-effective production, and superb print quality – in short, all the key elements needed for rapid return on investment (ROI). With the HP Scitex XL1500 one can print almost any application, in almost any size, format or media, double-sided or backlit.

Commenting on this achievement, Pankaj Goswami, country category manager-large format industrial printing, imaging and printing group, Hewlett-Packard India Sales Pvt Ltd, said, “HP Scitex sets world class standards in digital printing and has been enabling growth for printers in both domestic and export markets. We are proud of our association with Positive Point and their strong belief in HP’s solutions that will help them grow their business. Retail is the next big opportunity in India and leading digital printing houses such as Positive Point will be best positioned to address this market with cutting-edge HP Scitex printing solutions.”

Positive Point Graphics Process Ltd is India’s one-stop digital printing house catering to the upcoming printing needs of major advertising agencies and design studios in India as well as abroad. After pioneering excellent pre-press activities in India, the company has now extended its proficiency in topnotch large format digital printing solutions. They were the first in Gujarat to install HP Scitex XLJet Premium 8-colour solvent wide format printing system for creating outdoor publicity in super wide application up to 370 dpi with colour and complete management exercise to match actual image. Capable to print double side for backlit, it can print up to 10.5 feet on self-adhesive vinyl, PVC, mesh, fabrics, flex etc. The company also houses HP Scitex Vision GoJet 4-colour solvent wide format printing system. With a capacity to print 20,000 sqft in just 24 hours, it can print up to 10.5 feet on self-adhesive vinyl, PVC, mesh, fabrics, flex banner, flex backlit, paper etc. They also have HP DesignJet 5500 6-colour wide format printer installed at their indoor digital printing facility, which produces high resolution of 1440 dpi with colour control management exercise to match original image.

 Speaking on their partnership with HP, Kirit Faldu, MD, Positive Point Graphic Process Ltd said, “Our association with HP has been invaluable in our growth and development as a leading graphic processing company in Gujarat with a competitive technology edge. The new HP Scitex XL1500 has facilitated cost-effectiveness with unbeatable quality and helped us explore new opportunities and potential markets such as retail. This phenomenal partnership with HP is getting stronger by the day and the mutual support is poised to continue.”

Besides investing in HP’s innovations, the company also houses a Mutoh Toucan and a Roland Soljet 740 6-colour printer.

Positive Point Graphics Process also boasts of an esteem clientele list, which includes biggies from different segments, like GCMMF (Amul), TATA Tiscon, TATA Tea Ltd, Reliance Communications, Airtel, Anmol Biscuits, Crompton Greaves Pvt Ltd, IDBI Bank, Graffity India Pvt Ltd, Rupa Co Ltd, Lux Hosiery Pvt Ltd, Cadila Pharmaceuticals Ltd, Zydus Cadila Health Care, Nirma Ltd, One Advertising & Communication, BSNL – Gujarat & Rajasthan, Pantaloon, Big Bazaar and Vishal Mega Mart etc.

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