Durst, manufacturer of advanced digital printing and production technologies, is expanding its high-revenue large-format printing segment with a new leadership. Previously, the segment was divided into the areas of web-fed printing in Brixen and flatbed printing at the Lienz production site. With the introduction of the P5 technology platform and the future development of hybrid printing systems, the historically grown structure will be dissolved in favour of better efficiency in the daily dealings with Durst customers and the business unit will be controlled from the Durst headquarters in Brixen, northern Italy.
The new dual leadership will be formed by experienced Durst managers Christian Harder and Andrea Riccardi. Both employees have been with the company for over 20 years and have helped shape the evolutionary stages of Durst inkjet technology in all its facets. As the new Global Sales Director, Christian Harder has cross-segment know-how and has been responsible for successful worldwide sales management for Ceramics Printing in recent years. By concentrating the management function in the Group, Durst is now paving the way for optimal networking and integration with the relevant areas in development, software and services.
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